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Brand Foundation

$2,500.00

Establish a clear brand foundation with defined positioning, target customers, competitive insights, brand values and a focused core message.

SKU: ymeo-brand-foundation Category: Tags: , , ,

Description

Brand Foundation clarifies what your business represents, who it serves and why customers should choose it. YMEO will establish the strategic direction needed to guide your marketing, messaging and future creative work.

What’s included

  • Brand strategy workshop
  • Target-audience definition
  • Competitive review
  • Positioning statement
  • Brand values
  • Core brand message
  • Brand foundation summary

Best for: New businesses or established companies that have never formally defined their brand strategy.

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Brand Growth

$5,500.00

Develop a stronger market position with customer profiles, brand voice, tagline concepts and a complete messaging framework.

SKU: ymeo-brand-growth-strategy Category: Tags: , , ,

Description

Brand Growth builds upon your company’s foundation to create a more distinctive and consistent market presence. YMEO will define how your brand should communicate across its website, advertising, social media and customer interactions.

What’s included

  • Brand strategy workshop
  • Target-audience and customer profiles
  • Competitive analysis
  • Brand positioning
  • Brand voice and tone
  • Tagline concepts
  • Messaging framework
  • Brand strategy guide

Best for: Growing businesses that need clearer messaging and a more recognizable identity.

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Brand Transformation

$10,000.00

Reposition an established company with stakeholder research, market analysis, brand architecture, naming support and a coordinated launch plan.

SKU: ymeo-brand-transformation Category: Tags: , , ,

Description

Brand Transformation is a comprehensive strategy engagement for established companies undergoing significant growth, repositioning or a complete rebrand. YMEO will research the business, its customers and its competitive environment before developing the new strategic direction.

What’s included

  • Stakeholder interviews
  • Customer and market research
  • Competitive analysis
  • Complete positioning strategy
  • Naming assistance
  • Brand architecture
  • Messaging framework
  • Brand launch plan

Best for: Established companies preparing for a major rebrand, repositioning or expansion.

Terms: Final pricing depends on the number of stakeholders, markets, services and customer segments involved.

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